• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

Introduction

This course develops thinking skills and will give you a general introduction to marketing with a focus on marketing communications. It is suitable for students wishing to work in a marketing communications agency or as a communications specialist, whatever your background or UG degree subject area.

The digital revolution has resulted in a widening of the number and types of organisations involved in communications. Previously advertising was often confined to larger commercial organisations, however, there is now a need to have a strong web presence. Organisations of all kinds have had to become far more professional in how they communicate with customers, the public and other audiences.

The MSc in Marketing Communications will give you a solid grounding in marketing, while also allowing you to position yourself as a marketing communications specialist. Whether you choose to go on to work in an agency, in house as part of a communications team, or as a freelance consultant, the course will help you gain the skills and insight needed to establish yourself confidently in this field.

Careers / Further study

Getting the right message across to the right people is fundamental to business success and those with expertise in marketing communications are always going to be in demand in roles such as advertising copywriter, PR manager, direct marketing executive, senior brand manager, account manager and marketing communications manager.

If you are already working in the sector, the course will help you take that vital step up the ladder or move into a more specialist role. Graduates of this course have gone on to work with employers such as Creative England, SCISYS and Telefónica UK. Many of our graduates also go on to further academic study by embarking on a PhD.

You will have access to careers support while you are studying with us (and for three years after you graduate). Our award-winning careers service helps you develop your employment potential through career coaching, a vacancy service for internships, placements, jobs, global opportunities, volunteering and community activity plus support for entrepreneurial activity, and access to employer events.

Students can exit with PGDip and PGCert awards.

所属院系

进入哪个院系学习？ Bristol Business School

中国学生入学要求

为来自中国的学生设计 Applicants with the following qualifications would be considered for entry to UWE Bristol’s master's courses: bachelor's degree awarded by a Chinese university after four years of study with 70% (equivalent to a UK degree of 2:2). Students need to hold a overall score of 6.5 with 5.5 in each component.

课程信息

学制：全日制(1 年)

学费：£13,500.00 (¥ 121,904) /年

开学时间：2022十月11日

申请截止日期：

留学地点：Frenchay CampusColdharbour Lane,Bristol,South Gloucestershire,BS16 1QY, England