全国统一学习专线 8:30-21:00
专业概况
在这里学什么? Consumers are confronted with thousands of brands every day. The challenge for businesses is to find ways to cut through the noise and stand out in a fast-moving global economy.Marketing is a vital component in any business, enabling brands to communicate the quality and usefulness of a product or service to potential and existing customers. It's a creative, competitive industry that offers diverse career paths across multiple sectors. Our BA(Hons) Marketing top-up course is written and delivered by industry experts and delivers a balance of academic rigour and practical learning. On successful completion, you will be awarded a full BA(Hons) degree.This one-year course covers specialist marketing modules in the key areas of branding, global marketing, big data and digital marketing. You’ll learn how to create a brand, undertake market research and respond to briefs. Developing your ability to communicate in a compelling way, and understand consumers, you’ll also co-ordinate and manage projects from start to end in line with financial targets.The flexibility of the course allows you to hone your interests and skills, and our connections with practitioners across the industry keeps the teaching relevant and useful.Be part of a lively community of students and research-active tutors in a city recognised as a leading marketing hub.Guest speakers from industry, case studies, internships and competitions present regular opportunities to gain real-world insight.Employability is central to the course and ensures you graduate 'work ready', with the skills and experience to succeed in your career. Emphasis on skills development and real experience ensures you develop attributes valuable to any business.You could go on to work in a marketing team for a brand or organisation, such as brand or product manager, business analyst, campaign manager, customer relationship manager or digital marketer. Some graduates find careers in management and recruitment. Others go into big business, or work for charities, social enterprise or government. Our students have secured graduate roles with companies such as GlaxoSmithKline, Intel, The Guardian, John Lewis, Disney, Coca Cola and the Rugby Football Union, as well a range of SMEs.所属院系
进入哪个院系学习? Business and Management中国学生入学要求
为来自中国的学生设计 Students need to have a three-year diploma with a score of at least 70%. Students need to have a minimum overall IELTS (Academic) score of 6.0 with 5.5 in each component (or approved equivalent).课程信息
学制:全日制(1 年)
学费:£13,500.00 (¥ 120,790) /年
开学时间:2022九月13日
申请截止日期:
留学地点:Frenchay CampusColdharbour Lane,Bristol,South Gloucestershire,BS16 1QY, England